Shizuku, a girl who lives in Chiba, Japan, is 12 years old. She decided to recycle her favorite clothes that I couldn't wear anymore, and she put an orange dress and a white blouse in a collection box at a UNIQLO store with her mother. The donated clothes were carefully inspected, sorted, and packed in the warehouse, and then left for Japan. The clothes arrived at a refugee camp in Uganda. Eva, an 11-year-old girl, escaped from the conflict in her hometown of South Sudan and now lives there with her sister and relatives. From the clothes brought by the staff, Eva, who likes fashion, chose two clothes that were Shizuku's favorite. From there, a new story of an orange dress and a white blouse that Shizuku put out for recycling begins. What is the power of clothes and what are the feelings of two girls?
"Small Business STORY AWARD 2020" was held in February 2020 by freee Co., Ltd., which supports small businesses with the mission of "making small businesses the leading role in the world." A short film modeled after Kai's Kitchen owner Kai, who was the winner of this award. What does it mean to work? What is a job? A story about a company employee, Nanami (Taro Suruga), who was in agony, encounters "coarse fishing (reading: Zako)" that is about to be abandoned at a fishing port and the fishermen who work there, and reconsiders his way of life and life.
In 2020, life was restricted by the Covid-19. Same as for the department store. In the meantime, can we find any hope in the number of sales that has dropped significantly? A short movie that unravels one receipt and finds hope there.
/ 2:34 /Japan/Cars, Other Vehicles, Accessories & Auto Services / 2020
Client: TOYOTA MOTOR CORPORATION
Agency: TOYOTA CONIQ Pro, Inc.
Production: C3 FILM
A love wagon that became famous on Fuji TV's popular program "Ainori". It has become a social boom, and it is also a "car" filled with memories of many Japanese youth. The first Love Wagon, which has been running through the land of Asia with many young people since 1999, has finished its role and has been asleep for a long time. In the video, the love wagon was anthropomorphized and the story was put in a monologue. Beginning with a shape that looks back on his half-life, the old love wagon ends his life. The love wagon, which has become unable to run on its own, is towed and transported to a dismantling factory. There, I was greeted by the love of recycling. The love wagon, which was dismantled with 99% recycling technology that Toyota Motor is proud of, was about to be revived as a new life again.
Client: NTT DOCOMO, INC.
Agency: HAKUHODO Inc.
Production: HAKUHODO PRODUCT'S INC.
This is a story of the distance between people, born from the 12 data during the Covid-19. A couple who couldn't meet due to the spread of coronavirus infection. The distance between the hearts of two people who live in different places and their daily work is different, and the environment is completely different, gradually becomes unstable. Still, the two will soon notice. To be honest with your family, friends, and above all, to meet your loved ones. Videophone, remote dining and drinking parties. The two will bring their minds closer together in a new way. And make one big decision ... A "story of human connections" that was certainly born in this world. Please pay attention to the two people who are shortening the distance between their hearts while overcoming the corona disaster together.
Client: SWUARE ENIC Co., Ltd.
Agency: CHERRY Inc.
Production: CONNECTION INC. Headlight div.
This is a promotional drama commemorating the first anniversary of the release of the smartphone app game "Dragon Quest Walk". The main character is a game-loving brother who lost his father due to illness when he was young. The caring brother has always lived with a gentle lie so as not to make his brother feel lonely and not to show any trouble. A younger brother who accepts such kindness of his brother and is grateful behind the scenes. Brothers who grow up while confronting various difficulties, helping each other and thinking about each other, try to build a new connection of mind through Dragon Quest Walk. A heartwarming story of brothers connected by a real RPG. The message, "The time you just walk becomes a ghost," includes not only the characteristics of the game, but also the meaning that "accumulation of casual time becomes a wonderful adventure of life."
Client: Kamimine Town
Agency: HAKUHODO Inc.
Production: office h
When she returned to my hometown of Kamimine from Tokyo, her childhood friend became a full-fledged ── "I'm sure I can do something." , A short movie that rediscovers the charm of his hometown Kamimine Town through conflicts with his father and interaction with his childhood friend at her parents' sake brewery.
Send a message in the special year of 2020. It is also a mission as a long-loved brand. Everything started from there. There is something that can be delivered only because we have continued to create that kind of relationship. Something that gently supports the backs of the medical professionals who worked the most this year. It's purely forever, just telling "gratitude". I thought that might be what a brand movie should be.
Client: Japan Tabaco Inc.
Agency: DENTSU Inc. / MAKOTO SHINOHARA OFFICE.
Production: Soda! Communications Inc.
"Two people with different personalities collide and recognize each other while struggling"
The main character "Yuto Murakami" played by Mr. Kitamura and "Shota Muraishi" played by Mr. Suzuki are co-workers at the major general trading companies. Yuto is a shy person, but he is a type who thinks carefully and works diligently. Such two people will work as a team with the life of their seniors.
The same profession as a beautician, chosen by sisters with different personalities, hobbies, and values. It depicts how they stimulate each other, recognize each other, and grow by being different types of beauticians, even though they sometimes collide and repel each other. In this episode, by drawing a contrasting relationship between two people, we will respect diverse values, recognize differences, and convey the importance of thinking about each other. "
Client: SOTETSU Holdings
Agency: DENTSU Inc.
Production: GEEK PICTURES INC
A woman and a man who happened to be on the train. At first glance, they were attracted to each other,
A man gets off to change trains, and it will not come true.
Taisho, Showa, Heisei, and Reiwa, the passing of men and women that is repeated over time.
Will the feelings of the two be connected beyond the time of 100 years?
/ 10:51 /Japan/Beauty, Health & Personal Care / 2021
Production：BLUE ONE inc / ENNET inc
This is the story of a human who’s real life story of determination and resilience transcended any script. The Centre Lane is a documentary film directed by Palme D’Or winning director, Hirokazu Kore-eda, utilising his signature filmmaking style; gentle, raw, contemplative. Following the journey of Rikako Ikee, a Japanese swimmer and Olympic favourite whose leukemia diagnosis put her entire life and future on hold. Shot over a period of months, Ikee’s recovery story took a dramatic turn that confounded all expectation – especially her own – and captured the imagination of an entire country. In competitive swimming the ‘Centre Lane’ is the physical position given to the swimmer with the best qualifying time – it’s the equivalent of Pole Position in F1. It is this position that Ikee had made her own in her record-breaking career, one that made a fitting metaphor for her battle to return to what she loves no matter what. The events of Ikee’s real life journey surpasses any dramatic script, more importantly it was crucial that we retained the authenticity of her voice. So we approached Hirokazu Koreeda who was able to lend a uniquely vivid and thoughtful articulation of modern Japanese life. Having such a distinctive storyteller was additionally important as other brands were also making documentaries on Ikee. Ours had to be different; not just a retelling of events, but something deeper.