Toward the Realization of a Creator Economy!NTT Digital and Visual Voice “LIFE LOG BOX”Agreement for technological collaboration for blockchain-based creative activity support
Visual Voice Inc, the operator of the Short Shorts Film Festival & Asia (SSFF & ASIA), one of the largest international short film festivals in Asia and accredited by the U.S. Academy Awards, launched the creator community service “LIFE LOG BOX” in June 2023.
The service has continuously developed and now networking with about 100,000 creators in the world. It allows creators to store their contents permanently. The Portfolio function enables matching opportunities between creators, contents, and worldwide business using blockchain technology.
Through this collaboration, the LIFE LOG BOX will introduce “scramberry WALLET SUITE,” a service provided by NTT Digital Corporation, to jointly study the use of blockchain for creators’ activity history certification, video asset management, and rights business.
In recent years, a variety of products and services have been digitized, and blockchain technology has been attracting attention as a means of providing highly convenient services for consumers. At the same time, the need among creators, companies, and buyers to create a more secure transaction environment has also increased.
To support these needs, this basic agreement aims to promote the future of creators and contents through the following developments.
■Easy to use wallet within LIFE LOG BOX
By connecting to the scramberry WALLET SUITE promoted by NTT Digital, users and companies that have never used blockchain or NFT before will be able to create wallets safely, securely, and easily. This will enable new digital experiences such as the buying, selling, and utilizing of content through NFT, as well as judging and voting at film festivals.
■Build a blockchain resume that guarantees creators’ backgrounds and awards for their work
In addition, background information on where and what creators have studied, what roles they have played in previous productions, and what awards they have received for their work are guaranteed by the third-party organizations such as LIFE LOG BOX and film festivals. These digital identities will ensure the protection of creators’ rights by using blockchain to manage their backgrounds. For companies that wish to offer work to creators or use their content, this will enable them to clearly present their rights status, while at the same time promote the creator economy through LIFE LOG BOX’s portfolio function and business matching service.
Site of LIFE LOG BOX:The simplicity of a secure wallet connection will allow NFTs to buy, sell, and utilize content, and to judge and vote at film festivals.
The increasing use of digital identities is expected to revitalize business matching.
■Comment from CEO of NTT Digital Inc.: Kenichi Hamana
By introducing scramberry WALLET SUITE, we hope to provide a more secure environment for creators who use LIFE LOG BOX for their creative activities. Through the basic agreement with Visual Voice, we will co-create use cases of blockchain in the entertainment industry.
■Comment from the President of Visual Voice, Inc.: Tetsuya Bessho
We at Visual Voice have been working for more than 25 years through international short film festivals to improve the status of filmmakers and their content and to promote them to the world. This collaboration with NTT Digital will make democratic activities using blockchain more accessible. The wallet will allow for integration with a wide range of services as well. We would like to continue supporting the expansion of a true creator economy.